Proven Techniques to Boost Engagement and Drive Action

Paul Hochman


Humongous Media

Paul has produced thousands of videos for hundreds of brands all focused on keeping people engaged and driving immediate action - and he's learned a few things along the way. In this session Paul will highlight powerful, proven, repeatable techniques that guide prospects quickly through a buyer's journey. He'll discuss how to simplify the process of generating great content, the importance of selecting the right tone and narrative style for each video, and how to make the most of your 60 seconds of airtime.

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